Instaread Summary, Analysis & Review of Lawrence Levy's To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History
Five out of five stars
This summary will pique the interest of all people that have an interest in the history of entertainment, animation or the personality cult of Steve Jobs. In the last years of his life, Jobs became a household name for product innovation and business success.
That of course was not always the case, his forced ouster from Apple was harsh and Jobs spent years trying to recreate his place among the giants of technology. One of the major steps in that journey was Jobs’ tenure at Pixar. When Jobs arrived, animation was still largely created by physically drawing the action in a frame-by-frame manner. During his time at Pixar, animating movies via computer technology became a reality with the incredible success of “Toy Story.”
Levy was recruited by Jobs to join Pixar in 1995 when the company was struggling, Jobs was personally funding the company in order to keep in going. Therefore, Levy was in a position to give a unique account of the success of Pixar and the rise of Jobs to the highest levels of success in the technology field.
There is enough in this summary to inform the reader that this book is a history of the rebirth of Steve Jobs as a business success as well as a description of the rise of the fully animated movie as a major force in the entertainment business. I found the summary so interesting I read it twice and plan on reading the book. It is a must read for the Jobs-o-phile.